FreeLance - Strategy to charge the perfect price

The Tuner Strategy to charge the perfect price

People always get tripped up about pricing, which is why I always hear questions like:

• How much should I be charging?
• Is X amount too little/too much?
• Should I be charging by the hour or per project?

These are questions every freelancer asks when they start out. And while there are no set rules for rates, there are actually a few methods you can use to find one that works for you.

1. Drop Three Zeros MethodSimply take your ideal (read: realistic) salary, drop three zeroes from it, and voila, you have your hourly rate!For example, say you’d really like to earn at least $40,000. Just take the three zeroes from the end and you now have your rate: $40/hour.
2. Double your “resentment number”I love this one because it’s both really interesting and effective. Ask yourself: What’s the lowest rate you’ll work for that’ll leave you resentful of your work?Say you’ll work for $15/hour at the VERY LEAST. Just double that number so now you’ll earn $30/hour.
3. Do what the next guy doesThis method is incredibly simple: Go to Google and search for the average hourly rate for whatever service you’re providing. You’ll get a good sense of where to start when you’re charging your clients.

The best part is after you start charging your clients, you can start to take on more or less work until you earn the amount you want.

For example, after you earn your first $1,000 it’s incredibly easy to start dialing your prices up and charge even more money from your clients.

Start “tuning” your rates after your first few clients. Were you making $30/hour? Start charging $40 or even $50. There’s no hard and set rule for how much you should charge. Just start tuning until you find a rate you’re happy with.