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Friday, 1 June 2018

secrets to set you up for freelance success



BEFORE YOU START FREELANCING


Think about the right time to transition


Knowing when to quit your job to begin a full-time freelance career can be difficult. When I made the move, I transitioned out of a full-time job at a financial technology company. The timing worked for a few key reasons:

I had work lined up. I had been moonlighting for a while and had a handful of clients. I lined up work before quitting my job, which gave me some stability.

I had a cushion. I had some savings so I knew that if I weren’t making money right away or all the time, I would be OK.

I was confident in my skillset. Even though I still had more to learn, I knew my skills were good enough; I could run my own projects.

There was market demand. It was easy to see that my skill was in demand, which gave me confidence that I could find freelance projects.

If you’ll have no problem getting a full-time job again, giving freelance a chance is less risky as you can always go back to working full-time.

If you aren’t confident in at least three of these points, it might not be the right time for you.

Being successful at freelancing has a lot to do with the setup. I tried (and failed) once before being successful because I didn’t meet a few of these criteria.

When it comes to pricing — don’t be afraid to charge what you’re worth or cost based on the value you’re delivering. Clients usually have a harder time with a price before they work with you as you haven’t established trust yet. If you do great work and the client is happy, the price will be less of an issue.

AFTER YOU START FREELANCING


Build great rapport with clients


Your clients are your lifeblood. Always offer excellent customer service by treating them with respect and running projects to the best of your ability. If something goes wrong and it’s your fault, own up to it. Take responsibility! Think about what your relationship pillars are.

Mine are honesty, transparency, and communication. Honesty in that I will always be truthful and direct. Transparency in that I want clients to have clear insight into the project and process, an understanding of its status, and easy access any deliverables. Communication in that they’ll hear from me frequently with updates and questions regarding the work we’re doing, so we can all move forward together, productively.

When you build great rapport with clients, they will refer you to other clients. When this cycle begins to develop and repeat, you may never have to go looking for work.

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